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Meta Launches Muse AI Agent Amid Heavy AI Investments and Ahead of Q3 Earnings

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Meta Platforms (META) has launched Muse, a personal artificial intelligence agent designed to process conversational transactions such as shopping, travel bookings, and payments. The new feature registered 6.6 million downloads and 1.8 million daily users in its first month. Meta also released developer AI models, including Muse Wonder, while partnering with major retailers including Walmart, Sephora, and Best Buy to expand its commerce features.

The product rollout comes amid heightened scrutiny of Meta's spending on artificial intelligence. Projections indicate a potential $135 billion cumulative free-cash-flow shortfall through 2028 due to AI expenditures, although Meta signed approximately $68 billion in data-center leases in July to defer immediate cash outflows. The company held $90.26 billion in cash, equivalents, and marketable securities at the end of the June quarter.

Meta is set to report third-quarter financial results after the market closes on October 21. Investors will evaluate upcoming spending plans, commercial prospects, and early performance metrics for Muse. Chief executive Mark Zuckerberg confirmed Meta will maintain heavy investments in next-generation technology.

Key points

  • Meta Platforms (META) launched Muse, an AI agent enabling in-app shopping, travel bookings, and payments, reaching 6.6 million downloads in a month.
  • Analysts project Meta could face a $135 billion cumulative free-cash-flow shortfall through 2028 due to AI infrastructure spending.
  • Meta held $90.26 billion in cash, equivalents, and marketable securities during the June quarter and signed $68 billion in long-term leases in July.
  • Meta is scheduled to report its third-quarter earnings after the market closes on October 21.

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Questions and answers

What is Meta Muse and what can it do?

Muse is a personal AI agent from Meta Platforms that allows users to perform transactions through conversational AI, including in-app shopping, travel bookings, email processing, and payments with partner retailers like Walmart, Sephora, and Best Buy.

When does Meta report Q3 earnings?

Meta Platforms reports its third-quarter earnings after the market closes on October 21.

How much cash does Meta Platforms have?

Meta Platforms held $90.26 billion in cash, cash equivalents, and marketable securities during the June quarter, though $10.80 billion in money-market funds was reclassified as restricted cash for escrow.