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EvoNext Holdings to Combine With Ascend Sport in Deal Valued at CHF 2.50 per Share

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Swiss-listed holding enterprise EvoNext Holdings SA (BX:ADF0) has entered into a definitive merger contract with Ascend Sport Technology AG. Under the terms of the deal, Ascend will integrate into EvoNext via a statutory combination, allowing Ascend to achieve a public stock listing on the SIX Swiss Exchange. The combined enterprise will assume the Ascend Sport Technology AG title and continue trading on the Swiss exchange. In the transaction, EvoNext stock is priced at CHF 2.50 per share, while Ascend's total equity is set at CHF 500 million.

The strategic union pairs EvoNext's public market setup with Ascend's commercial sports digital platform. Ascend provides artificial intelligence software, digital signage, and analytics tools to more than 100 sports organizations—including UEFA and FIFA—as well as over 500 commercial brands across more than 20 nations. To support future operations and broaden public ownership, EvoNext plans an equity offering priced at CHF 2.50 per share, featuring mostly secondary stock alongside a minor primary issuance.

Closing the merger remains contingent upon approval from investors at upcoming extraordinary shareholder assemblies of both firms. Executive leaders, board members, and prominent investors have committed to holding restrictions lasting between 12 and 24 months post-issuance. Provided shareholders approve the arrangement alongside standard closing steps, the transaction is slated for completion in the fourth quarter of 2026.

Key points

  • EvoNext Holdings SA agreed to a statutory combination with Ascend Sport Technology AG.
  • The deal sets EvoNext's share value at CHF 2.50 and values Ascend's total equity at CHF 500 million.
  • The unified business will trade on the SIX Swiss Exchange under the name Ascend Sport Technology AG.
  • Ascend supplies digital advertising and AI analytics tools to client organizations like FIFA and UEFA.
  • Completion is targeted for Q4 2026 following votes at extraordinary general meetings for both firms.

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Questions and answers

What are the primary details of the EvoNext and Ascend Sport merger?

EvoNext is valued at CHF 2.50 per share and Ascend equity at CHF 500 million. Ascend will merge into EvoNext, take over its SIX Swiss Exchange listing, and adopt the Ascend Sport Technology name.

When will the transaction between EvoNext and Ascend be finalized?

The deal is planned to close in the fourth quarter of 2026, subject to vote outcomes at extraordinary general meetings of both companies.

What products and services does Ascend Sport Technology provide?

Ascend offers AI-driven tools, digital signage, streaming, and audience intelligence for over 100 sports entities including FIFA and UEFA, alongside 500-plus global brands.